Frontend engineering
Frontends users love. Code teams love to work with.
Your frontend shouldn't be dragging the team down
Frontends have a way of becoming tangled. A quick CSS fix that never got cleaned up, state managed in three different places, and before long it's dragging the whole team down. The more complex, the more we're in our element.
We untangle the mess
Codebases where one change breaks something across the entire app, pages that take forever to load, the endless reality of making things work across browsers and devices. We bring sense to messy component libraries, sort out state management, and build interfaces that actually behave the way you'd expect.
Alongside your engineers
By getting stuck in alongside your engineers, we don't just fix things and leave. We pair, review, and share knowledge so your team can keep things moving once we've gone. We've done it plenty of times, and we'd be happy to help you do the same.
Concrete outcomes, not just code
We focus on delivering measurable improvements across four key areas that matter most to your product and team.

Performance & architecture
We get your frontend in shape. The right patterns, proper type safety, modern tooling that speeds you up, not slows you down. Nothing fancy for the sake of it.
Discover moreReady to talk?
Ready to make your frontend fast and future-proof?

User experience
Interfaces that work everywhere, for everyone. Phones, tablets, desktops, screen readers. We don't play favourites. No user left behind.
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Want an interface that works beautifully for every user?

Developer experience
Code your team can trust. We set up clear patterns, write documentation that's actually useful, and put testing in place that catches issues early.
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Looking to make your frontend codebase easier to trust?

Team elevation
Shipping is just part of it. We pair, review, and write documentation that actually helps. The goal is always the same: your team doesn't need us anymore.
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Ready to leave your team stronger than you found them?
Our approach
“It's rarely a quick fix, but we know how to untangle it. We leave your team with code they can trust and patterns they can follow.”
Why companies call us in
State everywhere? One change breaking half the app? Pages that take forever to load? You're not alone. We've helped teams untangle the messiest frontends.

“We’re stuck on an old framework version and can’t upgrade.”

“We need to scale now.”

“After auditing our product, madewithlove made the bold recommendation to rebuild our platform from scratch. This allowed us to bring much-needed security upgrades and modern architectures to our previ…”
Jef Daniels, CEO at Impact Us Today

“We inherited a codebase and don’t know its real state.”

“Our MVP was designed by engineers, now customers are struggling.”

“Gradually keeping things up to date is a lot easier than doing the big moves. We’re not going to be in a position again where we are so behind that it becomes a huge endeavor to catch up again.”
Jef Daniels, CEO at Impact Us Today

“Our product is full of bugs.”

“We’re scaling faster than our processes.”
Happy clients
We work with companies that want to get their frontend right. Here are examples of how our approach translated into real results.
We help our clients succeed
You will not see companies like Amazon among our past clients. You will, however, see the names that will soon rock the SaaS world because we helped them predict risks and avoid failure.
“Madewithlove truly has your back as a trustable business and tech partner. They are a great combination of integrity, people and technical skills that allow you to move your software application project forward at any level.”

David Macfarlan
CEO, GearJot
“If you can tell VCs, ‘we are working with madewithlove’ they already know it will be quality because they have also used madewithlove to do, for example, audits.”

Thomas Vanhumbeeck
Cofounder & CEO, FixForm
“I think what I also really valued about the collaboration was transparency and knowledge transfer. It needs to be a good fit with the company and the phase that the company is in.”

Thomas Vanhumbeeck
Cofounder & CEO, FixForm
FROM 150+ SAAS AUDITS
1 in 4 SaaS teams give all engineers production access
Deploy rights, database credentials, secrets. Everyone has the keys.
The access problem nobody talks aboutLatest insights
Our latest thinking on frontend engineering, performance optimisation, and building better user experiences.
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We can help create your frontend
Whether your frontend is slowing you down, holding back new features, or just needs a refresh. We're ready to dig in.
Frequently asked questions
Everything you need to know about working with our frontend engineers.
We bring deep expertise across the modern frontend ecosystem including React, Next.js, Vue, Angular, Svelte, Flutter, and React Native. We adapt to your existing stack rather than imposing our preferences.
Absolutely. We specialise in brownfield development, improving what already exists. We excel at refactoring legacy codebases, untangling complex systems, and modernising architectures while your application continues running in production.
We start by profiling your application to identify actual bottlenecks. Then we implement targeted optimisations like code splitting, lazy loading, memoization, and proper state management patterns. We focus on measurable improvements, not theoretical perfection.
Yes. We help establish, maintain, and scale design systems that ensure consistency across your application. We work with modern styling solutions including Tailwind CSS, CSS Modules, Styled Components, and more.
Accessibility is built into our development process. We follow WCAG guidelines, use semantic HTML, implement proper ARIA attributes, and test with assistive technologies to ensure your application works for all users.
We establish comprehensive testing strategies using tools like Playwright, Cypress, Jest, Vitest, and Testing Library. We implement unit tests, integration tests, and end-to-end tests to catch issues before they reach production.
Knowledge transfer is core to our approach. Through pair programming, collaborative code reviews, and comprehensive documentation, we ensure your team gains the skills and confidence to continue building after we're gone.
Yes. We work with React Native and Flutter to build cross-platform mobile applications, or help modernise existing mobile apps that are stuck on outdated framework versions.
Most engagements last between 3 and 12 months depending on the scope. We stay long enough to make meaningful improvements and ensure your team is confident to continue independently.
We're technology-agnostic, focusing on solving your problems rather than pushing our preferred tools. We specialise in improving existing codebases rather than pushing for rewrites. And we plan our exit from day one, where success means your team's independence, not dependence.







